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Let’s not beat around the bush. Having your website being SEO friendly is of utmost importance. Hiring an amazing web designer that will make you a flashy website won’t do the trick.
Well, it would be nice to have an up to date website, but search engine optimization must be your top priority. Because if you want to start a new website or have an old website and want to take it to the next level, it’s important to make it SEO friendly.
Having an SEO friendly website directly affects how high it’s going to be ranked in search engines. So it’s your first job to do the perfect SEO of your website. It will help you to grow your business and also to get targeted visitors to your website.
With just a few tweaks, you can rank your website top on the search engines, as billions of people use search engines daily and only 4-5% of them go to the 2nd page of the search engine. So if your website on the first page of a search engine likes Google, you will get organic traffic for free.
How to create SEO Friendly Website
SEO is like the backbone of your website, and if you want people to find your website, you need to use SEO on your site. If you use SEO correctly, you can improve your search engine ranking and drive more traffic to your website. Most people fail to make their website seo friendly just because of a lack of knowledge. There are a few simple tips that you can use to make your web design SEO friendly too. Check them below, apply them on your website, and see the traffic growing day by day.
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SOCIAL MEDIA
Now, these days’ Social media is more relevant than ever before. Because everyone is on social media these days and from social media, you can drive huge traffic. But also, if your website has good social shares, then search engines see it as a plus point, and they rank your website on top. Some research shows that Instagram’s importance for online marketing is rapidly increasing, making it the top social media outlet for self-promotion.
To get the benefits of social media, you can add social media sharing buttons on your website. Also, you can ask your current visitors to share your website or post on their social profiles. So make sure that you include your social media icons and, for all of your social media accounts, such as Twitter, Pinterest, and Facebook. It not only increases the search engine visibility of your website but also increases your brand authority. Also, join different social media sites like Facebook, Twitter, Pinterest, Stumbleupon, Flipboard, etc., and stay active on those and create some users there. You will see changes after a few days for sure and also the more benefits of it.
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KEYWORDS
Keywords were important and always will be important without keywords. A website is nothing because keywords are the only thing users search with on search engines and other places. So doing proper keyword research on the most relevant keywords for a particular topic can help you with your SEO rating. So before posting anything, do proper keyword researches, find all the related keywords to that topic, and then place them carefully into your article.
However, be careful not to overstep the boundary, as if you place keywords all over your article without any need or meaning, it will be count as keyword stuffing. Search engines will stop crawling your website, and they can also ban your site from their database. If your content is drowning in keywords, it can backfire on you and your site’s ranking.
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SEO for Images
Most people don’t follow this as they don’t know that images can also bring huge traffic to your website. Many people only optimize the text on their website, and they forget to do the same for the photos they use. There is no doubt that images help in ranking, too, as if you optimize your website images properly, you can increase your site’s search engine ranking for sure. So while selecting an idea, you should keep the below points in your mind.
- Image resolution must be 72dpi.
- The image size should be 30 to 100kb.
- Always use alt tags for images.
- Do use too many striking images.
If you follow the above steps, then you can see the changes in a few days. As if your image quality is not good, it will not help others, and also, if your image size is big, it will make your site slow, and search engines hate websites that take too much time to load. Always use alt text to do SEO of image, as the search engine can’t read the pictures, but with the help of alt text/tags, the search engine finds the images. So always use your keyword as alt tags for images.
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BEING ACTIVE
Now, these days this is one of the top-ranking factors as if your site is not active, then search engines stop showing your website in their search results. Google adores functional websites, and so do the other search engines. Being consistent with producing new content will guarantee you a higher ranking. One of the best ways to achieve this is to have a very dynamic blog. Engage your customer support and your content writing crew to become as active as you possibly can. Mind those keywords, produce relevant and highly engaging content, and rest assured you’ll end up being satisfied.
Keep in mind to keep your website active; do not post non-relevant articles on your blog. As it will hurt your visitors, and they will stop visiting your website in the future. By activeness, I mean you can post 2-3 articles in a week are enough but post only relevant and highly informative articles. It will surely boost your search engine ranking, and you will start getting unlimited traffic.
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SPEED
In case you didn’t know, the speed at which your website operates gravely affects your SEO ranking. Having relevant content, relying on the right keywords is all very well, but if it takes more than 3 or 4 seconds for your website to respond, you will lose many potential customers. One way to prevent this from happening is to exclude extremely large media files like images and videos.
As I already told in SEO for Images point, I chose images with a size between 30kb to 100kb. If your image’s size is bigger than that, you can use image compressing tools like tinypng.com. This tool will compress your image without losing its quality.
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BACKLINKS
Backlinks were, are, and will be the top-ranking factor, and no one can prove it wrong. However, many pro bloggers say “Content Is King,” which is right but without backlinks ranking in search engines is not less than impossible. Previously it was easy to rank with just content, but now the competition is too high, and new websites can’t rank without the help of backlinks
It was also true that if you post content that contains more than 3000-4000 words, then you will rank well in search engines. But if that post is having a good amount of backlinks, then it will rank in the top 3-4 results for sure. Google still takes backlinks as a ranking factor, and it checks how many websites are linking to content. If your website has a good amount of backlinks pointing to it with good anchor text, no one can stop you from ranking in Google’s top results.
There are plenty of different ways through which you can build backlinks to your website. Like outreaching to other companies from the same business branch and forming strong relationships with them can help you with backlinking. Eventually, those companies will agree to link to your website from theirs. Apart from outreaching, using social media has to be one of the best ways of building backlinks. Promoting your website through social media can lead to a massive increase in your site’s traffic.
It would be very smart to get involved with some experts in this particular area. Fortunately, many great digital marketing agencies on the market could help you reach satisfactory results. Cayennered.com is among the finest ones. Don’t leave your success to chance. Make great things happen.
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