Success Factors for Strategic Mobile App Testing

Mobile app testing is not entirely different from other types of testing.

QA experts and organizations have discovered that while testing mobile apps, all the methodologies and testing tools used in native app testing can be utilized.

However, there are a number of differences between them and mobile app testers should know how to accommodate them efficiently.

There are different areas pertaining to mobile testing that can be addressed, in order to achieve a successful mobile app testing effort.

Partnering with a mobile application testing company in place can help organizations in getting a strategic mobile app testing strategy in place so that they can meet their business goals accordingly.

Let’s have a look at a few success factors that we have listed below:

Connectivity-related testing:

Smartphones and mobile devices work on network connectivity so mobile app testers need to work on designing a testing solution that can address variable bandwidth, offline, and flight mode scenarios and also test user sessions that occur under various network conditions.

To ensure consistent behaviour, both automated network simulations and manual testing solutions are required. 

Understanding Physical Characteristics 

The physical characteristics differ from web-applications. During mobile testing, testers need to take into account the following characteristics into considerations:

  • Screen size
  • Touch and gesture capabilities
  • Camera
  • GPS
  • Orientation (vertical and horizontal) and three-dimensional movements
  • Synchronization of gestures and sounds 

GPS and Location 

There is an exponential increase in the number of mobile apps that utilize location data and GPS integration.

The key features in these solutions are designed to fetch the location or to measure the distance from other locations. In order to ensure successful mobile testing, different types of GPS implementations are required and testers should use efficient location simulations. 

User Experience 

In mobile apps, user experience is a critical factor for success. Testing user experience is an art that includes both, objective and subjective measurements. The main characteristics include:

  • Adhering to platform guidelines and rules
  • User interaction – the level of efficiency 
  • Navigation – Following platform guidelines 
  • Sign up and login – Easy to use 
  • Layout and user interface design – Precision in layouts, and appealing aesthetics 
  • Exception handling – User-friendly messages 

Test Automation Solutions 

Using automated tests for scripting or recording can make the mobile testing strategy more efficient.

Test automation utilizes parameterized scripts for device types and user interactions and enabled them to run on devices at office premises and in the cloud.

A few use interactions involve touch, gestures, and sensors that cannot be fully automated and so require manual testing. 

Performance Issues 

Mobile apps can cause an overload on servers which can be resolved by performance mobile solutions.

Due to the rapid growth in the number of users and an increase in average transactions due to variations in bandwidth. This has a performance impact on all app users.

In addition to this, there are major differences across different types of devices. A mobile or responsive web app may work perfectly fine on a high-end device but may not be working efficiently on a low-end device.

In order to ensure effective mobile testing strategies testers need to work on network capabilities, system integrations, etc. 

Security Concerns 

Due to an increase in mobile users, mobile app users are markets are also growing exponentially.

These apps cause an increase in the number of scenarios where sensitive systems can be accessed and the private data is secure, which is then stored in the mobile devices.

As mobile devices can be easily misplaced, lost or stolen, the security of mobile applications is a major concern for organizations that put user’s sensitive information at risk of being hacked or stolen. Thus, as effective mobile app testing can: 

  • Ensure the confidentiality and integrity of data
  • Validate authentication procedures are secure
  • Verify that systems have the record of all events

Usability Testing

Usability is said to be a cornerstone of all successful mobile apps.

There are huge differences between subjectivity and objectivity in usability testing, but mobile app testing experts reduce these differences and ensure that they release apps that only deliver a good user experience.

It is important to divide this testing type into two levels, evaluation and comparison of the user interface with competitive apps. These two solutions may help testers in software quality assurance.  


Organizations find a mobile application testing company that has mobile testing experts who understand the key success factors and know to leverage them effectively.

These success factors can help organizations in meeting their app release deadlines while focusing on improving mobile app quality in all aspects. 

Yashik Patel
Yashik Patel is a Google Certified, Digital Marketing and professional Blogger. He has 5+ years experience in SEO, SEM and ORM (Online Reputation Management) field.

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